Every website is unique and there is no one-size-fits-all when it comes to website marketing and search engine optimization (SEO). How many markets are you trying to reach? How intense is your competition? The process of getting search engines to pay attention to your web site requires specific, personalized service. This is because every site has industry specific and consumer specific objectives that must be addressed to optimize your search engine campaign. These factors affect the scope of your search engine optimization.
Currently over 350 million net users access information/data from over 2 billion web pages on the Internet. Over 75 % of the net users seek information through 15 major search engines such as Google, Yahoo!, Bing, Alltheweb, HotBot, Lycos, etc. Getting listed and properly positioned in these major search engines gives you better search referrals.
Here are some Basic SEO Steps & Methods that we follow/implement to make your web site –SE friendly.
- Website Analysis & Study
- Keyword Ranking & Performance
- Business Competition & Online Market Research
- Optimization of Title tags, Meta tags, Anchor tags, Meta description.
- Implementation of Breadcrumb Navigation & Overall Navigation Check/alignment.
- Content Relevancy Analysis & editing.
- Search Engine friendly Sitemap implementation.
- Google Analytics set-up.
- File renames, 404 Error page optimization, W3c – HTML (html validity) & Canonical URL check.
Please feel free to Contact us to know more about how we can grow your business.